OUR STORY

Newfoundland Seasonings started in 2014, but the idea behind it had been in my head for almost ten years before that.

I’ve been in the culinary world since 1998. Cooking, working around food, and thinking about flavour has always been part of my life. Over the years I kept coming back to the same idea: Newfoundland should have its own line of seasonings built around the food we actually cook here.
After carrying the idea around for years I decided it was time to stop thinking about the idea and actually build it. It started with a single product: Moose Spice.

Not long after, a seafood festival was coming up, so I created Cod Spice. From there the idea started to grow.
 

In the beginning I was mixing spices in small batches and bringing them to flea markets, farmers’ markets, and local events. I was literally peddling my wares, talking to people face to face, letting them try the flavours and telling them what I was trying to build.

At the same time I began reaching out to local retailers around St. John’s. One store at a time, the products started finding their way onto shelves.

From those early days the brand slowly grew into what it is today, with seasonings and sauces now carried by grocery stores, butcher shops, and retailers across Newfoundland.

But this has never been a one-man operation. Newfoundland Seasonings has always been a family effort. My wife Heather, and our kids Logan and Bella, have all been part of the journey, helping with packaging, taste testing, packing boxes, and supporting the business every step of the way.

Everything we make is inspired by the food culture of this place: cod dinners, backyard barbecues, moose in the fall, and the kind of cooking that happens in Newfoundland kitchens every day.

What started with one spice and a simple idea has grown into a local brand we’re incredibly proud of.

And we’re just getting started.
Newfoundland Seasonings
Spice Born on the Rock.

 

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